Data Protection & Privacy


What is a Cookie?

Cookies are text files containing small amounts of information which are downloaded to your device when you visit a website. Cookies are then sent back to the originating website on each subsequent visit, or to another website that recognises that cookie. Cookies are useful because they allow a website to recognise a user’s device. You can find more information about cookies at: and For a video about cookies visit

Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improve the user experience. They can also help to ensure that adverts you see online are more relevant to you and your interests.

The cookies used on this website have been categorised based on the categories found in the ICC UK Cookie guide. You can find the Guide on our Digital Economy pages: Information about the cookies used on this website by category is set out below.

Strictly Necessary Cookies

  • These cookies are essential in order to enable you to move around the website and use its features, such as accessing secure areas of the website or making pages load properly.
  • Without these cookies services you have asked for.
  • Other websites use strictly necessary cookies to do things like, provide users with services such as shopping baskets or e-billing. Currently the ICC UK website does not use cookies to provide shopping baskets or e-billing.

User consent is not required for the delivery of those cookies which are strictly necessary to provide services requested by the user. However, it is important to give users the opportunity to understand these cookies and the reasons they are used. The ‘strictly necessary’ category is narrowly defined in the UK due to the wording of the law. The view of the ICO is that only a small range of activities can be categorised as ‘strictly necessary’ and the use of the cookie must be related to a service provided on the website that has been explicitly requested by the user.

Technical notes on Strictly Necessary Cookies

Generally these cookies will be essential first-party session cookies, and if persistent or third party, there should be a good justification for this. Not all first-party session cookies will fall into the ‘strictly necessary’ category for the purposes of the legislation. Strictly necessary cookies will generally be used to store a unique identifier to manage and identify the user as unique to other users currently viewing the website, in order to provide a consistent and accurate service to the user.

Examples include:

  • Remembering previous actions (e.g. entered text) when navigating back to a page in the same session.
  • Managing and passing security tokens to different services within a website to identify the visitor’s status (e.g. logged in or not)
  • To maintain tokens for the implementation of secure areas of the website
  • To route customers to specific versions/applications of a service, such as might be used during a technical migration

These cookies will not be used

  • To gather information that could be used for marketing to the user.
  • To remember customer preferences or user ID’s outside a single session (unless the user has requested this function).

Performance Cookies

  • These cookies collect information about how visitors use a website, for instance which pages visitors go to most often, and if they get error messages from web pages.
  • These cookies don’t collect information that identifies a visitor.
  • All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how a website works.

Web analytics that use cookies to gather data to enhance the performance of a website fall into this category. For example, they may be used for testing designs and ensuring a consistent look and feel is maintained for the user. They may also be used to track the effectiveness of ‘pay-per-click’ and affiliate advertising, but where the same cookies are used for re-targeting they must be included in category 4 of the ICC UK Guide as well. This category does not include cookies used for behavioural/ targeted advertising networks. (The ICC UK website does not use performance cookies outside of the scope of the performance category)

Technical notes on Performance Cookies

These cookies can be first or third party, session or persistent cookies. To fall within this category their usage should be limited to performance and website improvement.

Examples include:

  • Web analytics — where the data collected is limited to the website operator’s use only, for managing the performance and design of the site. These cookies can be third-party cookies but the information must be for the exclusive use of the publisher of the website visited.
  • Ad response rates — where the data is used exclusively for calculating response rates (click-through rates) to improve the effectiveness of advertising purchased on a site external
  • to the destination website. If the same cookie is used to retarget adverts on a third-party site this would fall outside the performance category.
  • Affiliate tracking — where the cookie is used to let affiliates know that a visitor to a site visited a partner site some time later and if that visit resulted in the use or purchase of a product or service, including details of the product and service purchased. Affiliate tracking cookies allow the affiliate to improve the effectiveness of their site. If the same cookie is used to retarget adverts this would fall outside the performance category
  • Error management — Measuring errors presented on a website, typically this will be to support service improvement or complaint management and will generally be closely linked with web analytics.
  • Testing designs — Testing variations of design, typically using A/B or multivariate testing, to ensure a consistent look and feel is maintained for the user of the site in the current and subsequent sessions.

Personal Data

How we collect your data?
We may collect and process any of the following data about you:

  • information that you provide to us
  • information provided by others about you
  • details of your visit to our sites and any resources that you access.

We are committed to using all collected data lawfully, as set out in the Data Protection Act 1998. All data is stored securely.

How we use this data?
We may use the information held about you in the following ways:

  • to provide you with information, products or services that you request from us or that we feel may be of interest to you. We will only do this where you have consented to be contacted in such instances
  • for the effective administration of this site and to record user patterns
  • to respond to your comments or any specific requests

If you do not want us to use your data in this way please write to us using the address information shown on the Contact Us page.

ICC UK takes all reasonable measures to ensure that the information we hold is accurate. You are entitled to see a copy of the information we hold on you at any time, and you can have that information corrected if it is inaccurate. Please email This email address is being protected from spambots. You need JavaScript enabled to view it. .